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January 07, 2012

Benelli will be marketed in the Indonesian


JAKARTA - Indonesian motorcycle market will be crowded with Italian motorcycle brand, Benelli. Benelli was already prepared to enter a 3 motorcycle models to Indonesia and a new company (as ATPM) Motor Indonesia named PT Benelli was established.

Three models of motorcycles that will be entered by the Benelli is the motors such as air-cc Benelli Cafe Racer 1130, Century Racer Benelli 899, and Benelli Trek 1130. Both Benelli Benelli Cafe Racer and Racer Century has a look of malignant motor sport.

Benelli Tre-K appears as a motor that is able to explore all fields. Benelli is currently owned by a Chinese motorcycle manufacturer, Zhejiang Qianjiang Motorcycle Co. LTD (ZQMCL) which also has a brand Qjiang, seems ready to target the Indonesian motorcycle market is the greater

However, the arrival Benelli intention to cancel Indonesia PT Minerva Motor Indonesia intends to market a previously motor Beneli such as Benelli and Benelli Pepe QuatroNove X to Indonesia.

"With a Minerva is not so because we think they are not flexible in terms of development in accordance with the Indonesian market," said President Director of PT Minerva Motor Indonesia Kristianto.

Meanwhile, according to Warrich Adisaputro, Operational Manager Benelli Motor Indonesia will market Beneli motor bikes with a small capacity engine flagship.

Additionally Benelli Motorcycle Indonesia will assemble produ
ct in Indonesia. Currently Benelli Motor Indonesia is preparing a showroom on Gunung Sahari street, Jakarta. Showroom will be equipped workshop facilities (service) and spare parts.

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